Marketer

Building your own geofences might seem like an easy task, but it’s important to understand the challenges involved. While it’s possible for developers and product owners to set up geofencing technology in their apps, many companies come to providers like PlotProjects to complete the process. In this article we’ll discuss: Why geofencing and geolocations are […]

By developing an app with geofencing technology you can give your business a competitive edge. This simple guide covers everything you need to know about geofencing including what it is, how it works and how to integrate it into your business. In this article we’ll cover: The basics about geofencing, geolocation tracking and geotargeting How […]

On 26th April 2021, Apple released the latest version of its operating system, iOS 14.5. It came with a bunch of new updates including a big new privacy framework called App Tracking Transparency (ATT). From now on, all devices running on iOS 14.5 will require mobile app publishers to ask for user permission for tracking […]

PlotProjects has partnered with TraceSafe Inc, a global leader in wearable safety technology, including large-scale venue management and asset tracking, to offer a privacy-centric contact tracing solution to the European market. As the world prepares to reopen, this solution can track COVID-19 outbreaks and any new emerging variants that might be present at events, festivals, […]

The world is battling against COVID-19. After China, Europe is now dealing with the worst phase of the crisis with many people being infected and everyone else being forced to stay home. The US and the rest of the world are following. China, Singapore and South Korea have shown that the use of mobile technology […]

You cannot read the minds of customers, but understanding their habits and behaviors is the next best thing. Tracing users’ digital steps is one thing, but to grasp the complete picture and anticipate what is likely to make them tick and stick, you need to take a look at real-life patterns. Offline data, consented to […]