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Summer shopping with couldn’t be easier with reebee app. Check out these top tips from reebee, Canada’s top shopping platform that makes it easy to stay organized and save money on clothing, groceries and all of your summer holiday shopping. Shop online or download the free reebee app and you can start making some serious […]

Building your own geofences might seem like an easy task, but it’s important to understand the challenges involved. While it’s possible for developers and product owners to set up geofencing technology in their apps, many companies come to geofencing software providers like PlotProjects to complete the process. In this article we’ll discuss: Why geofencing and […]

Whether you’re a small business or a big brand, geofencing is a powerful and cost-effective tool to help you nail location-based marketing. And with the number of smartphone users forecast to reach 7,690 million in 2027, now is the time to get started if you haven’t already. But what exactly is geofencing? What’s it used […]

With fuel prices soaring, many motorists are looking for new ways to save. Thankfully, there are some great gas cashback apps and fuel rewards programs to help take the edge off. So if you want to start saving money at the pumps in 2022, this guide will make your life a whole lot easier. Read […]

Finding the right marketing strategy for your business is a difficult decision. A successful marketing strategy is not only one that helps you grow rapidly but also opens new doors and opportunities. The location-based advertising market is projected to grow by over $80 billion between 2021 and 2025.  The fast growth can be attributed to the […]

Whether you are a small business or a large enterprise, geofencing is a cost-effective and powerful marketing tool. But choosing the right platform can make a big difference to the success of your campaigns. PlotProjects geofencing SDK offers a vast amount of features, read on to find out more. What is PlotProjects geofencing SDK? PlotProjects […]

Geofencing marketing can help you boost sales and gather valuable location insights. It’s used by businesses around the world to engage their app users and get a competitive edge. This quick Q&A guide will cover the basics about geofencing campaigns including what they are, how you start one and which software provider to use. The […]

Adding location technology in your app is a powerful marketing tool. But which solution should you choose? While there are many geofencing platforms out there, some are much better than others. This feature-by-feature comparison will show you why PlotProjects in the best geofencing alternative to Radar.io What is the best Radar alternative? PlotProjects is the […]

Using beacon technology in retail is a fast, low-investment way to connect with your in-store customers. Not only does it enable you to engage with the right people at the right time, but it can provide valuable customer insights to help you refine your campaigns. More than 70% of shoppers say beacon-triggered content and offers […]

Be-In Be-Out (BIBO) ticketing enables passengers to obtain ‘virtual tickets’ when traveling on public transport. It’s easy to use for anyone carrying a smartphone, and requires no action from passengers, other than just ‘being’ inside a vehicle.  But how exactly does it work? And how can it be implemented effectively? Read on to find out […]

PlotProjects is pleased to announce a new partnership with APRR, the fourth largest motorway group in Europe. The move will see APRR utilizing PlotProjects’ industry-leading location technology to offer its app users real-time alerts for traffic, accidents and more. APRR manages more than 2,323 kilometres of toll roads across France that are relied upon by […]

Beacon technology is nothing new. It has come a long way since 2013, when Apple first introduced iBeacon technology. Today, smart bluetooth beacons are used in many industries around the world – and demand is rising to record levels.  According to a new research report, the global smart beacon market generated more than $3 billion […]