Location Based Marketing Platform
Know and engage your mobile app users in the real world
Location is a unique quality of mobile. Use it, don't snooze it.
The key to being successful on mobile is about being relevant. People take their mobile devices everywhere – work, holidays, yoga classes, Friday night drinks – you’ve got to be part of their life, not an intrusion. With our platform, you can understand your users’ behaviors in the real world and make sure to reach out when it’s most useful to them.
Here is what you can do with our location based marketing platform:
Collect Location Insights
Attribute Offline to Online
Get insights about your users’ behaviours in the real world (such as store visits) and connect them to your online marketing efforts.
Send Notifications
Drive App Engagement
Send relevant push notifications based on users visiting, staying in, or leaving specific locations and encourage the use of your app.
Build User Profiles
Add visit history & make it personal
Know which locations app users have visited and provide them with personalized content tailored to their visit history.
Re-target Users
Reach users that have visited a specific location
Re-target app users that have visited a specific location across any marketing channel – email, in-app, banners, etc…
See how Vouchercloud uses Plot Projects to engage customers with mobile coupons when they are near a store.
See how Coca-Cola uses Plot Projects to understand people movements in a city to optimise marketing and distribution.
1 Location Based Marketing Platform - Powered By 2 Technologies
We power our location based marketing platform with geofencing & beacons. Geofencing & beacons are complementary technologies and can be used together to target your users throughout the customer journey. With us, you can manage all of your geofences and beacons in one place – a easy-to-use but powerful online dashboard.
Geofencing
Target users within a wide range
Beacons
Target users within a close range
Want to brush up on geofencing?
That’s where we can help! The Plot Projects team has carefully put together The Ultimate Guide To Geofencing For Mobile Marketing, where we answer all the questions you were too afraid to ask.
Don't Just Take Our Word For It
Plot Projects truly understands and masters geo targeting. The partnership between Swrve and Plot Projects enables us to set up sophisticated and effective geo use cases for our clients and to compete in RFP’s that require advanced geo functionalities.”
– Christopher Dean, CEO at Swrve
Want to get started?
Sign up for free and start engaging your app user with location based marketing campaigns.