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Deliver real-world journeys

The biggest opportunities lie in the smallest moments

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Plot Projects Clients
Plot Projects Clients

Customer behavior has evolved, and the race is on for mobile companies to stay relevant.

Personalization based on digital footprints alone just isn’t enough to differentiate or demonstrate value anymore. So what does the next phase look like?

Your app is key to keeping up with customers – but through their offline movements.

Plot Projects enables a rich layer of real-time location data to build a better understanding of your customers. By measuring their favorite places and daily habits, you can reach them at the right moment – like as they pass by stores, commute by train, or touch-down in a new city.

Here’s how right moment marketing works:

Engage

Engage when relevant,
only then, only there

Enrich

Enrich audience targeting with 
customers’ offline behaviors

Location Marketing Platform

Retarget

Retarget consumers
based on physical store visits

Attribute

Attribute offline sales 
to online marketing efforts

Location Marketing Platform

Engage

Engage when relevant, only then, only there

Enrich

Enrich audience targeting with customers’ offline behaviors

Retarget

Retarget consumers based on physical store visits

Attribute

Attribute offline sales to online marketing efforts

REPORT:
How can mobile marketers
better use consumer context?

How can you use your user’s location, the missing puzzle piece in your personalization efforts, to double your engagement and take your mobile marketing strategy to the next level? Read our new study to find out.

Read it now
Vouchercloud

See how Vouchercloud uses Plot Projects to engage customers with mobile coupons when they are near a store.

See how Amsterdam Dance Event (ADE) uses Plot Projects to enrich their festival app experience and gather valuable location data.

Location-based marketing, on another level

Pinpointing where customers have been before is just the baseline. By capturing precise aspects of their day-to-day movements, you can anticipate their next steps. You can add a dynamic layer of place and time across your customer experience landscape; from marketing automation to data management.

A shift to right moment marketing means lifting lifetime value, increasing retention, converting on the spot and uncovering new revenue sources.

Don't Just Take Our Word For It

Plot Projects truly understands and masters geo targeting. The partnership between Swrve and Plot Projects enables us to set up sophisticated and effective geo use cases for our clients and to compete in RFP’s that require advanced geo functionalities.”

Swrve

– Christopher Dean, CEO at Swrve

Swrve CEO Christopher Dean

Want to get started?

Schedule a tailored demo and see how Plot Projects can help you add location based campaigns to your app marketing.