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Enrich
Engage
Retarget
Attribute

Context-Based Notifications

Catalyze your mobile engagement

Enrich
Retarget
Engage
Attribute

Context-Based Notifications

Catalyze your mobile engagement

Your app users are always on the move. Engage only when relevant. Only then, only there.

With over 60% of customers turning off push notifications because they are irrelevant, we have some relationships to repair. How can you smarten your approach to reaching the right people at the right mobile moments? User engagement is strengthened by aligning your push notifications with customer surroundings. Plot Projects Engage software lets you surface and share the right information with your customer when they really need it.

Context-based push notifications
Context-based push notifications

What context-based notifications can do for you

FOR PUBLISHER APPS

Drive visits,
increase relevance.

Drive footfall to your clients by suggesting a list of dining recommendations to your food-and-drink app user, as they visit a city they’ve never been to before.

Context-based notifications for publishers

FOR BRAND APPS

Drive transactions,
build loyalty.

Upsell your airline customer who is running late for their flight with “skip-the-queue” services right when they walk in the airport.

Context-based notifications for brands

How Engage Works

Context-based push notifications software

Choose relevant
offline touchpoints

» Locations
to map out the offline touchpoints of your customer journey.

» Locations Upload
to bulk upload & update offline touchpoints via a csv file.

Engage every
user personally

» Campaigns
to create and optimize your notifications on scale straight from our platform.

» Placeholders
to dynamically tailor notifications to different offline touchpoints.

Understand what
converts customers

» Analytics
to monitor engagement rates and optimize your future campaigns.

» A/B Testing
to know which messages resonate better with users and drive conversions.

TNW customer quote

“By introducing contextual awareness to our app, Plot Projects enabled us to deliver fun and relevant information to customers, allowing us to mirror the offline experience we’re known for.”

Matthew Elworthy
Events Marketing Manager
TNW, The Netherlands

Everything you need to
boost customer engagement in one platform

Campaigns

Create, manage and optimize your campaigns.

Time Manager

Define the timeframe of the campaign.

Frequency Caps

Avoid bombarding your users in dense city areas.

Location tags

Organize hundreds of locations with 1 click.

Real-time alerts

Update your campaigns in real-time.

Segmentation

Segment your notifications based on your users characteristics.

Placeholders

Use placeholders for user names and locations in the notification message.

Rich media & emojis

Include images, GIFs, videos, or audio files directly in your notifications.

Landing page

Specify exactly where a user is to be sent when they open a notification.

Geolocation upload

Bulk upload & update GeoLocations via a csv file.

Analytics

Measure open rates of your notifications per campaign and location.

A/B testing

A/B test the effectiveness of your campaigns.

Tired of low engagement rates?

Get in touch and together we can make your mobile marketing campaigns more engaging with a little location awareness.