Your app users are always on the move. Engage only when relevant. Only then, only there.
With over 60% of customers turning off push notifications because they are irrelevant, we have some relationships to repair. How can you smarten your approach to reaching the right people at the right mobile moments? User engagement is strengthened by aligning your push notifications with customer surroundings. Plot Projects Engage software lets you surface and share the right information with your customer when they really need it.
What context-based notifications can do for you
FOR PUBLISHER APPS
Drive footfall to your clients by suggesting a list of dining recommendations to your food-and-drink app user, as they visit a city they’ve never been to before.
FOR BRAND APPS
Upsell your airline customer who is running late for their flight with “skip-the-queue” services right when they walk in the airport.
How Engage Works
to map out the offline touchpoints of your customer journey.
» Locations Upload
to bulk upload & update offline touchpoints via a csv file.
to create and optimize your notifications on scale straight from our platform.
to dynamically tailor notifications to different offline touchpoints.
to monitor engagement rates and optimize your future campaigns.
» A/B Testing
to know which messages resonate better with users and drive conversions.
“By introducing contextual awareness to our app, Plot Projects enabled us to deliver fun and relevant information to customers, allowing us to mirror the offline experience we’re known for.”
Events Marketing Manager
TNW, The Netherlands
Everything you need to
boost customer engagement in one platform
Create, manage and optimize your campaigns.
Define the timeframe of the campaign.
Avoid bombarding your users in dense city areas.
Organize hundreds of locations with 1 click.
Update your campaigns in real-time.
Segment your notifications based on your users characteristics.
Use placeholders for user names and locations in the notification message.
Rich media & emojis
Include images, GIFs, videos, or audio files directly in your notifications.
Specify exactly where a user is to be sent when they open a notification.
Bulk upload & update GeoLocations via a csv file.
Measure open rates of your notifications per campaign and location.
A/B test the effectiveness of your campaigns.