Power up profiles

For marketers, mistimed targeting means wasted opportunities.

Online insights alone won’t cut it for your customers. Using taps, clicks and digital conversions as a single source of truth means accumulating ID false positives – with big blind spots in the shape of physical stores, point-of-sale activities, and out-of-home promotions.

Augmenting your customer analytics by adding physical visits & dwell-time means you close the gap between online and offline for good. 

Turn blindspots into a complete customer view by adding telling offline preferences

Augment your customer analytics

Complete the profile puzzle

Translate dots on a map into deep physical profile data to dynamically enrich customer IDs with real-world journeys.

Anticipate next-best-actions

Close the loop by understanding relationships between where people go and who they are, then determine their next steps.

Integrate offline behavior, anywhere

Create rich, dynamic data visualizations which offer a single source of offline truth, to inform campaigns across your marketing landscape.

Explore how Real-world audiences can help you do this →

Level-up your engagement by localizing messages