What is Location Based Marketing?

What is location based marketing, you wonder? It is important to understand its ins and outs in order to decide if that’s something for your business. We’ve put together a list of basics you should know about: What it is and why use it Examples and use cases How...

7 Vital Features to Look for When Choosing a Geofencing Partner

Before getting started with your location based marketing campaign it is important to choose the right geofencing provider to work with. Your choice of solution can really make a difference to the success of your marketing campaign. Often it is possible to try before...

Am I Spamming My App Users? Find out & Learn How to Avoid it

This is a question a lot of you must have asked yourselves at least once or twice. And if you haven’t – you probably should, because the last thing that you want to do is to send notifications to your app user that come across as spam. If you use geofencing to...