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Plot Projects is about enabling our users to create and manage their geofencing campaigns and push notifications to their customers.

Our intuitive web interface allows users to create and manage their geofences and push notifications to their customers, engaging with them in a highly relevant and timely fashion.

Starting Out

In 2011, we decided that there was untapped potential when it came to mobile marketing. There was so much rich information that could be used the reach smartphone users with the right messages. We made a bet that location targeted was key to successful mobile marketing.

Launching Plot Projects

In 2012, we launched our product called Plot Plugin. The plugin allows third parties to use geofencing technology in their own apps as well as giving them full control to manage campaigns with ease. It made geofencing technology available to anyone with a mobile app!

Taking Geofencing Global

By 2015, we had grown our client base so that we were handling over 7 billion events per month! We also entered into a partnership with Swrve. Swrve has included Plot Projects technology in its MMA platform and offers it to all its current and future clients.

Our Mission

Our goal is to to provide an easy to use, but sophisticated solution that works for any kind of geofencing scenario and campaign.

Targeting of customers in marketing has traditionally been very poor, but with Plot Projects, we have the opportunity to change that.

Our Team
Menno Kolkert

Menno Kolkert

Menno is the CEO and Co-Founder of Plot Projects. He realised early on the potential of geofencing technology for mobile apps and started the company in 2011.

Paul Everts

Paul Everts

Paul is the Head of Product and Co-Founder of Plot Projects. The ease of use of the Plot Plugin for our customers globally is down to him.

Mike Van Wijhe

Mike van Wijhe

Mike is responsible for sales and business development. He is also an expert on getting the best out of geofencing technology and ensuring customer success.

Mark Van Der Tol

Mark van der Tol

Mark is a software developer at Plot Projects, focused on back-end development. If anything breaks, it’s his fault. Luckily that doesn’t happen very often.

Cas Plattel

Cas Plattel

Cas is a software developer at Plot Projects. He takes care of the backend, frontend and plugins used on mobile devices. We like his versatility.

Jan-Pieter Van Den Heuvel

Jan-Pieter van den Heuvel

Jan-Pieter is a senior developer at Plot Projects. Elegant and lean technical solutions are important as well as sprint names. He is a coffee lover and holds a patent for red-card-jokes.

Anne Van Emden

Anne van Emden

Anne van Emden is the Head of Sales and Business Development at Plot Projects. Not only is she great at guiding our global sales strategy, but also she is a kick-ass DJ with 15 years of tours and gigs to show for it.

Mathilde Schneider

Mathilde Schneider

Mathilde is a marketing and communication specialist. On top of her standout writing skills and understanding of web usability, she is known for her unconditional love for icons and silly photoshopping.

Maria Golovanova

Maria Golovanova

Maria is responsible for marketing communications. In addition to her expertise in SEO for copywriting and basic knowledge of HTML, she excels at creating highly converting content.

Bojan Filipović

Bojan Filipovic

Bojan Filipovic is a Master Computer science student at VU University, likes skydiving and coffee. He joined Plot Projects as a startup growth intern to experience startup community.